MWC: Orange and Microsoft partner for Windows 7

MWC: Orange and Microsoft partner for Windows     7

Orange has partnered Microsoft in Europe for the Windows 7 Series, with the pair planning to launch on a range of handsets this year.


The companies will work together to customise Windows phones by integrating Orange and Microsoft services into one window on the 7 Series.


For the first time, Orange plans to combine its Sim and network authentication with Microsoft Windows Phone 7 Series to create a single customer 'ID', simplifying sign-in and eliminating the need to register for multiple accounts.


This move will allow Orange customers on 7 Series handsets single sign-on access to Microsoft services such as Xbox LIVE and Zune Music, alongside a range of Orange services which are integrated within the Windows Phone 7 Series platform.


Orange services are expected to include Orange TV and Orange Navigation and access to exclusive, localised content such as the national football league in France (Ligue 1).


The extended Orange and Microsoft partnership will also see joint collaboration to deliver enhanced customer care services to customers.


Olaf Swantee, SEVP of Orange's global mobile business, said: 'We have a long-standing and successful relationship with Microsoft, having introduced the first ever Smartphone together back in 2002. Eight years on, our collaboration continues to bear fruit as we look to bring Orange Windows Phone 7 Series customers more than just a phone, but a full end-to-end multimedia experience that will give them enhanced access to content and dedicated in-store support.


'This partnership we are planning with Microsoft, sharing service capabilities expert customer assistance, is just part of how Orange is working with the industry to revolutionise customer care and bring mobile multimedia to everyone.'

Written by Mobile Today
Mobile Today

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