Data roaming rules come into force to prevent 'bill shock'

Data roaming rules come into force to prevent 'bill shock'

New data roaming rules came into force this week to prevent to mobile phone customers suffering ‘bill shock’.

Under the new rules, mobile phone operators have to offer their customers a cut-off facility, set at around £45, to protect them from accumulating massive bills from data usage whilst abroad.

For now, customers must request the ‘cut off’ facility from their operators. However by 1 July the protection will be automatic. Customers can request different levels of ‘cut-off’ limits.

Operators must warn users when their bill hits 80% of the limit.

Neelie Kroes, European Commissioner for digital agenda, said: ‘Protection against data roaming bill shocks is a useful step towards building customers' confidence to use mobile networks to surf the internet when travelling around Europe.

‘Such confidence is essential if people and businesses are to use the internet to its full potential.’

The regulations are also expected to drive down the cost of data roaming as operators bring acceptable levels of data usage within the cut-off limit. 

Written by Mobile Today
Mobile Today


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