5/6/2010 10:35:00 AM
Intel targets smartphone market with new platform
Intel is targeting the smartphone market with the roll out
of a new platform aimed at making smartphone batteries run for
The new Atom platform, known as Moorestown, sees the processing
elements of the chips divided into nineteen power islands with
areas of the platform that are not in use turned off to save
A smartphone manufactured on the Atom chips would receive 10 days
of standby power. It could run 48 hours of audio playback, six
hours of 3G calls and five hours of 720p video.
Intel's head of handhelds Pankaj Kedia said: 'We've reduced the
power so we are competitive in the smartphone space.' He added that the first smartphones to use the new Atom processors would be launched later this year.