6/28/2010 11:30:00 AM
Nokia boosts marketing team with digital marketing specialist
Nokia UK has appointed Ash Choudhury as head of digital marketing. Choudhury joins the manufacturer from Fiat.
He will report to Nokia UK head of marketing, John Nicholls
Choudhury has spent two years at Fiat and has 11 years digital experience within the automotive industry, playing a key role in setting Fiat’s digital agenda. He has also worked for Xerox and Canon.
Nicholls recently told Mobile: ‘This year Nokia will continue with portfolio development. Obviously we are in the business, but it’s how we take the devices to market with services. You will see a mixture of our digital capabilities. In the last six months, we have ramped up significantly, particularly, for example, in social networking.’