Carphone boss Andrew Harrison has taken on the position of COO of Best Buy Europe in addition to his current role.
He will report to Scott Wheway, CEO of Best Buy, and will continue to lead Carphone Warehouse and The Phone House across nine European countries.
Harrison will now assume additional responsibility for driving Best Buy Europe’s ‘Connected World’ strategy and customer proposition across all Best Buy Europe brands.
Wheway, said: ‘Our first three Best Buy stores have all opened with tremendous success and have underlined the important shift in the way customers shop and interact with the “Connected World”
'Andrew has been instrumental in driving The Carphone Warehouse over the last 15 years and is a leading authority in connectivity technology. He has consistently proven himself ahead of the curve in anticipating the needs of technology hungry customers and shaping the resulting retail propositions
‘This organisational change ensures that the talent we have across the business is aligned to deliver a common approach across our multiple brands.’
Harrison said: ‘The internet is evolving at a blistering pace and what really excites me is that we have only experienced a fraction of the connectivity products and services that have yet to come. We have a fantastic opportunity at Best Buy Europe to bring all the riches and colour this “Connected World” has to offer customers backed with the promise of outstanding service across a bigger stage than ever before.’
Meanwhile, Paul Antoniadis, CEO of Best Buy Branded Operations is leaving the business.
Wheway said: 'We are grateful to Paul for his outstanding contributions not only to Best Buy Europe but also the Best Buy business, particularly in China and Mexico and we wish him every success in the future.'
In June, Carphone poached Marks & Spencer international director Matt Stringer as its first UK MD and promoted retail director Steve Blan in a restructure of the business.
Stringer, who reports to CEO Harrison, took on the role on 14 June.
Steve Blan was promoted to the position of European retail director and is charged with replicating the success he achieved in the UK across Carphone’s eight other European markets.
Meanwhile, commercial director Mark Eastham was promoted to the position of UK trading director.